Position Title:  Touchpoint Design Executive

Date:  Apr 22, 2025
Requisition ID:  9330
Work Location: 

Tokyo, Tokyo, JP, 100-6190

Philip Morris International: Building a Smoke-Free Future

At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on smoke-free products with the power to improve the lives of a billion smokers worldwide.

With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. 

 

Purpose of the Position:

Lead the planning and execution of touchpoint design development across channels to deliver omni-channel consistent consumer journey. Collaborate with Consumer Experience, Marketing, Direct channels and VMD Sourcing functions to develop visual materials considering channel/touchpoint features to increase brand awareness and showcase our products and programs in timely manner according to the commercial activity plan through the year. Ensure the quality and consistency of visuals to secure the brand images across the channels.

 

Accountabilities

  1. Touchpoint Visual and Planogram Development :

Develop visuals across channels based on key visuals of each commercial initiatives (new product launch, promotion, program etc.)

Localize global VMD guideline to regularly update store visuals and retrofit to improve touch points' consumer experience

 

  1. Touchpoint Format Development :

Adapt global channel format and visual merchandising to the market. Lead the local development to fit market/channel specific situation. Create the VMD guidelines to ensure all touchpoints design to be alinged with the standardized format.

 

  1. Touchpoint visual strategy planning :

Plan visual strategy according to brand/channel strategy to contribute channel KPI. Reinforce collaboration with channel side and develop relevant and effective visuals. 

 

  1. Project Management :

Manage touchpoint VMD project from quality, cost, delivery(schedule) point of view. Drive collaboration with multinational and multifunctional stakeholders

 

  1. Vendor Management :

Understand the capability of wide range of agencies and maximize the output from them. Assist to strech outcome and assess the deliverables to make sure quality of work.

 

                                                                                                                                                                                       

Requirements/Desired Profiles:

  • College/University Degrees
  • Fluent both in Japanese and English
  • 3 years + Brand Marketing (Retail Marketing, VMD) experience, Store Architecture preferable
  • Hands-on experience of store construction, end-to-end (concept building to construction) new store opening experience are preferable
  • Brand Marketing, especially VMD savvy to sense reasonable cost and schedule of visual development and construction
  • Strong leadership to initiate activities with wide stakeholders and drive the project to achieve the goal.
  • Interpersonal skill to build positive relationships with the team and activate constructive discussions.

 

WHAT WE OFFER

Our success depends on the men and women who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

  • Seize the freedom to define your future and ours – we’ll empower you to take risks, experiment and explore
  • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong
  • Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress
  • Take pride in delivering our promise to society: to improve the lives of a billion smokers

 

PMI is an Equal Opportunity Employer.