Position Title: Sr Manager Portfolio Inhalable
Stockholm, SE, 115 26
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Join us to deliver a smoke- free future as a Sr. Manager Portfolio Inhalable Category Sweden!
We’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future. Swedish Match is an affiliate of PMI and has been a leader in the industry for more than 200 years.
Role summary:
In this role, you will lead portfolio deployment, roadmaps and development to drive category growth and profitability, tailoring propositions to consumer segments and increasing lifetime value.
You will align strategy, budgets and growth support with Global, Regional and Cluster/Market stakeholders, and develop pricing and promotional strategies to strengthen market position.
You will also lead two Brand Managers.
Your “day to day”
• Drive category performance in the market, with responsibility for P&L, Net Operating Revenue (volume, mix and pricing) and market share
• Lead category portfolio strategy to inform the Long-Range Plan and identify growth and profitability opportunities. Co-develop strategies with market commercial operations, align with deployment plans, trade windows and regulations, and prepare comprehensive product launch plans
• Develop Annual Brand Plans, Must Win Battles and 1+3-year strategies. Participate in the Long-Range-Plans (LRP) development to tackle major business opportunities/issues identified through analysis and feed into the Original Budget / Long Range Plan
• Develop the market portfolio roadmap, with collaboration and under the guidance of the relevant category teams, as well as working close with Manager Integrated Brand Marketing and Head of Inhalable. Champion product evolution and innovation by identifying market gaps, consumer needs and emerging trends, and collaborate with global cross-functional teams to secure products that meet consumer needs and drive competitive advantage
• Propose Pricing Strategy together with Head of Category and align with Nordic market commercial leads
• Develop and implement the category consumer segmentation, using consumer and channel insights and analytics to identify specific needs of consumer segments
• Develop, plan, and deliver all calendar market launches plan, including NPLs, Limited editions and special promotional or other products to drive growth in the different channels (online, offline) in each market
Who you are
• Minimum 7+ years in Marketing, preferably in FMCG in an international environment
• Degree in Marketing, business economics or similar
• Documented experience of having successfully worked with innovation and large portfolio categories
• Validated experience of successfully redefining strategic insights into actionable marketing strategies, creative and commercial initiatives, innovative product concepts
• Strong leadership skills and experience of leading others
• Experience from handling budget including financial understanding
• Excellent communication and presentation skills
What we offer
Our success depends on the dedicated people who come to work every single day with a sense of purpose and an appetite for progress. Join Swedish Match and you too can:
• Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore
• Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong
• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress
• Take pride in delivering our promise to society: to deliver a smoke-free future