Position Title:  Consumer Experience Specialist

Be a part of revolutionary change 

At PMI, we’ve chosen to do something incredible. We’re transforming our business and building our future on one clear purpose – to deliver a smoke‑free future. 

With huge change comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly new directions. 

Your ‘day to day’

• Drive Awareness & Acquisition initiatives: Support the execution of strategies aimed at raising category awareness and attracting new consumers. Implement effective action plans and monitor key targets to ensure strong performance and identify improvement opportunities. 

• Plan and coordinate activities: Take part in planning the full range of awareness, acquisition, and retention activities. Make sure all initiatives roll out on schedule and within the approved budget. 

• Partner with Commercial Ops: Work hand‑in‑hand with the Commercial Operations team to secure seamless execution. Develop and deliver training materials for field teams, provide ongoing support, and refine mechanics based on real-time field insights. 

• Monitor results and prepare reports: Collect performance data from multiple sources, generate KPI reports, and closely track how each activity performs to ensure alignment with business targets. 

• Lead program deployment: Coordinate the implementation of key user programs (such as IQOS CLUB, Trade‑in, Swap‑Out, Dormant, and Churn Management) and lead execution across channels including social media, Viber, email, chat, calls, and SMS. 

• Generate insights and share takeaways: Capture consumer insights, document best practices, and provide actionable recommendations to support continuous improvement across teams. 

• Strengthen team capabilities: Conduct training sessions and coaching activities to build a motivated and high-performing team culture. Regularly assess skill levels and identify areas for enhancement. 

• Ensure compliance and operational standards: Safeguard adherence to legal requirements, PMI policies, marketing codes, and EHS guidelines. Promote a strong culture of safety, responsibility, and integrity in all activities. 

Who we’re looking for

• Minimum 1 year of FMCG experience in Marketing or Sales; RRP experience is an advantage 

• Advanced MS Office skills (PowerPoint, Excel) 

• Strong English communication skills 

• Strong analytical abilities and attention to detail. 

• Ability to collaborate cross‑functionally and work efficiently within deadlines. 

• Proactive, organized, and comfortable working in a fast‑paced environment 

What we offer

• Our success depends on our dedicated employees who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: 

• Seize the freedom to define your future and ours. We’ll empower you to do things differently, experiment and explore. 

• Be part of an inclusive, diverse culture where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong. 

• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provide endless opportunities to progress. 

• Take pride in delivering our promise to society: to deliver a smoke‑free future. 

Please note that only shortlisted candidates will be contacted.

Philip Morris International is an equal opportunity employer. We are committed to creating a diverse and inclusive work environment and encourage applications from all qualified individuals. Should you require any reasonable accommodations or adjustments to support your application, please let