Position Title: Brand & Content Intern
Roma, Rome, IT, 198
Brand & Content Intern
Be a part of a revolutionary change
Times are changing at PMI. We’ve chosen to do something big. The world expects us to act responsibly. And we are doing just that by transforming our business and building our future on one clear purpose – to deliver a smoke-free future. This transformation will revolutionize every area of our business. The products we sell. Where we sell them. How they’re manufactured and delivered. The way we talk to our customers and engage with society.It’s the perfect place to start your career. As you take your first steps, you’ll have the backing of a multinational business combined with the freedom of a start-up. You’ll bring a positive mindset and fresh perspective to projects that can make a huge difference to so many.
About IMPACT - Italy Internship Program
Join PMI and be a part of an exciting revolution. This program allows you to kickstart your career and offers the opportunity to learn from industry experts. You’ll work in a fast-paced environment, with a great chance to gain practical experience and participate in an engaging learning path. Help us reshape our business and make a meaningful impact on various projects.
Roles & Objectives
Join us in our Marketing & Digital department and you will support the Brand Content team in the development and deployment of marketing campaigns on different brands and categories of products across physical and digital touchpoints in a timely and efficient manner.
Specific responsibilities
- BRAND COMMUNICATION & CAMPAIGNS
Support execution of the marketing brand communication plan in collaboration with the commercial streams and digital & physical channels, such as Brand Retail, Indirect Retail, CRM (with a particular focus on Direct Mailing, thus a knowledge of this digital asset is a plus). Acquire knowledge of the global brand framework and style guides and how to apply them to local executions. Learn local market regulations, the PMI Marketing code, business conduct policies and practices. - RESULTS MONITORING
Learn how to track and evaluate progress of the activities toward objectives on an ongoing basis and support the Brand Content Coordinator in adapting priorities and marketing actions according to results and learnings. - INTERNAL/EXTERNAL STAKEHOLDER RELATIONSHIP
Maintain effective relationships with internal & external stakeholders, such as creative agencies ensuring alignment on specific business objectives.
Who we’re looking for:
- Degree in Business Administration, Marketing, Communication or related fields.
- Literacy in Office Suite (Power Point, Excel, Word, Outlook & Teams).
- Entrepreneurship, positive attitude and attention to detail.
- Digital savvy.
- Fluent in English and in Italian.
- Team player, positive attitude, willingness to learn.
- Agility to work in a dynamic and fast paced environment.
What’s ‘nice to have’:
- Good communication skills.
- Passionate about trends, branding and digital transformation.
- Customer and problem-solving orientation.
What we offer:
Type of contract: Internship of 6 months length, full time.
Work location: Rome.
Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: seize the freedom to shape your future and ours. We’ll empower you to take risks, experiment and explore; be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong; pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress; take pride in delivering our promise to society, to deliver a smoke-free future.
PMI is an Equal Opportunity Employer.