Position Title: Sr. specialist Loyalty
Date:
May 27, 2025
Requisition ID:
2240
Work Location:
Praha 2, CZ0100, CZ, 120 00
We’ve built the world’s most successful tobacco company, with the world’s most popular and iconic brands. A few years ago, we’ve decided to build PMI’s future on smoke-free products - completely new, innovative product platforms. Our dream is to convert every adult smoker that would otherwise continue to smoke, to these smoke-free platforms. To help us achieve our dream, we need your help!
We are currently looking for a position of
Senior Loyalty Specialist
In this position, you will be responsible for:
- Leading the planning, execution, and continuous improvement of the IQOS loyalty program, ensuring it aligns with brand objectives, customer needs, and business goals to drive long-term customer loyalty.
- Developing targeted campaigns to enhance customer retention and engagement, using personalized offers and promotions to incentivize brand loyalty.
- Analyzing customer data and loyalty metrics to identify trends, measure program effectiveness, and recommend optimizations. Using customer insights to refine strategies and improve the customer experience.
- Collaborating closely with cross-functional teams, including Category, Customer Service, Digital, Orchestra, and CRM teams, to align the loyalty strategy.
- Working with a digital agency (third-party management) to ensure deliverables are executed in a timely and effective manner.
WHAT WE ARE LOOKING FOR:
- University degree, preferably in Business Administration, Marketing, Digital Marketing, or a related field
- Experience in sales or marketing, in the consumer goods industry, preferably in multinational environment (3 years min.)
- Project management experience (2 years min, 5+ members)
- Data-driven mindset with ability to analyze complex customer data and translate insights into actionable strategies
- Advanced level MS Office (Excel, PowerPoint)
- Fluent English, Czech/Slovak is a must,
- Experience with leading 3rd party employees is an advantage
WHAT WE OFFER:
We offer a competitive salary and excellent benefits package such as:
- Flexible working hours / home office possibility
- 25 vacation days and 4 sick days
- Summer/winter vacation contribution
- 11 000 points in Benefit Café, Multisport card, Meal tickets
- Life & accident insurance, Pension plan with contribution (3rd pillar)