Position Title: Brand Engagement & Activation Strategy Manager
Praha 2, CZ0100, CZ, 120 00
WHAT WE OFFER:
We offer a competitive salary and excellent benefits package such as:
As our Brand Engagement & Activation Strategy Manager, you’ll lead the strategic direction of brand engagement across all categories in the Czech Republic. You’ll translate global brand positioning into locally relevant, omni-channel experiences that drive awareness, equity, acquisition, and loyalty.This is a high-impact role where creativity meets strategy, and where your ideas will directly influence how consumers connect with our brands—across festivals, retail environments, and beyond
🔑 Key Responsibilitie
- Define and lead brand engagement strategy across all categorie
- Develop holistic activation concepts tailored to local consumer needsOwn engagement at LAMPs, festivals, and brand retail environments
- Lead and coach a team, fostering growth and development
- Collaborate with agencies and internal stakeholders to deliver best-in-class activations
- Use insights and data to optimize performance and ROI
🎯 What We’re Looking For:
- University degree in Marketing, Sales, or related field
- 6+ years of experience in FMCG, brand experience, or engagement roles
- Strong strategic mindset and consumer-centric approach
- Excellent communication, project management, and leadership skills
- Creative thinker with a drive for innovation and continuous improvement
- Fluent in English and Czech
WHAT WE OFFER:
We offer a competitive salary and excellent benefits package such as:
- Flexible working hours / home office possibility
- 25 vacation days and 4 sick days
- Summer/winter vacation contribution
- 11 000 points in Benefit Café, Multisport card, Meal tickets
- Life & accident insurance, Pension plan with contribution (3rd pillar