Position Title:  Market Intelligence Analyst

PURPOSE OF THE POSITION:
The main purpose of the Market Intelligence Analyst is to collect, analyze and interpret data to provide valuable insights into market dynamics and trends, competitors activities and consumer behavior. Also to be able to analyze sales data, business & category performance by key indicators. Ability to make presentations and present key outcomes to different types of stakeholders (Head of Functions, other departments teams, line manager).

Responsibilities also include to investigate Market & Industry development, preparing reports and offer strategic recommendations to support business decisions and focuses.

OBJECTIVES:

• Gathering & analyze internal / external market information on tobacco and nicotine production and sales volumes, consumption trends and total market dynamics
• Conducting in-depth analysis of price dynamics, demand patterns, consumer preferences, retail structure and other factors influencing the tobacco category
• Studying and analyzing competitors’ strategies, product & brand portfolios, and other trade and marketing activities
• Providing forecast based on actual data & other market trends and emerging patterns in the nicotine industry
• Deep understanding and leading methodology for setting business KPI’s based on Companies’ year plan. Regular alignment of the KPI/OPI with sales teams
• Collaboration with cross-functional teams to align strategies and ensure a comprehensive understanding of market dynamics within different business recommendations
• Leveraging internal tools and systems for efficient data analysis
• Keeping up-to-date with industry trends, emerging technologies and regulatory changes impacting the business

REQUIREMENTS:

• High degree in marketing, economics, statistics or related fields
• 2+ years of working experience in information management, business intelligence / analytics/insights
• Strong analytical and quantitative skills to interpret complex data sets
• Familiarity with data analysis tools and software for processing and interpreting market data
• Effective communication skills for presenting findings and insights to stakeholders
• English: Intermediate; Ukrainian: native
• Advanced PC Skills: MS Office with the focus on Excel & Power point – working with large data.
• Knowledge of business systems and databases maintenance and support, knowledge of MS SQL; knowledge of Tableau and Microsoft Power BI is a big advantage.
  
  

What we offer

Our success depends on our talented employees who come to work here every single day with a sense purpose and an appetite for progress. Join PMI and you too can:

• Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
• Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
• Take pride in delivering our promise to society: to deliver a smoke-free future