Position Title: Manager Trade Marketing
Dubai, AE
Be part of a revolutionary change
At Philip Morris International, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on Smoke-Free products with the power to improve the lives of a billion adult smokers worldwide.
With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward.
Are you inquisitive, creative and results driven? Are you motivated by the prospect of working for a company that is producing innovative products that will transform the way society thinks about tobacco and support us with our ultimate vision of a Smoke-Free future – a goal of replacing cigarettes with less harmful alternatives? Do you look for ways to grow in your job? And do you want to build a great career? If the answer is yes, we’d like to hear from you!
RISE TO THE CHALLENGE
Philip Morris Management Services (Middle East) Ltd (PMMS) is looking for a Trade Marketing Manager to join the team. As a Trade Marketing Manager, you will be part of the Trade Marketing team, reporting to the Head of Commercial Planning Middle East.
Trade Marketing Manager role is responsible for ensuring Executional Excellence accross all GTR locations by playing a pivotal role in creating and stardadizing executional excellence guidelines, at the same time ensuring end-to-end creation, productio and deployment of all CC & SFP initiatives, working closely with field teams to ensure quality execution.
YOUR ‘DAY TO DAY’
Execution Excellence
- Providing field inputs to CPM to be able to thoroughly analyze Tier 1 locations/channels in their markets
- Standardization of the Executional Excellence Concept amongst different locations/channels together with CPM and Marketing team
- Ensure translation of Execution Excellence into actionable tasks: location strategy/role, POS strategy/role, portfolio optimization, VM/Planogram development by location, communication guidelines etc.
- Deployment of all Execution Excellence pillars
- Develop tracking/reporting/control system to ensure continuous execution excellence presence. Monitor and analyze store excellence performance and propose further execution excellence steps
Commercial Deployment
- Responsible for all Brand Retail / Infrastructure project deployment from the official brief submission, including full project management and coordination with all internal and external stakeholders
- Responsible for all content deployment as per market/location calendar aligned with CPM, coordinating between internal (marketing team, GBS, B2B) and external (agencies, suppliers) stakeholders.
- Support CX Team in deploying CX activities (GWPs, local activation calendar, etc.). Coordination with suppliers, procurement, marketing to ensure efficient deployment on time
Manage all local suppliers in coordination with brand retail and procurement teams
- Engaging and managing third party suppliers, including: coordinating briefs, design and provide feedback where needed. Involvement with the project campaigns from ideation through to production, continuously reviewing and evaluating return on investment for future solutions/campaign materials. Regularly monitoring in-market execution and initiate corrective actions based on feedback receive
-Perform regular Airport Field visits supervising deployment and effectiveness of deployed solutions in Tier 1 locations
WHO WE’RE LOOKING FOR
- University degree from a relevant discipline
- 5+ years in trade marketing and/or commercial deployment in FMCG company, with strong working knowledge of sales trade channel
- Candidate must be currently based in Dubai, UAE
- Ability to fluidly collaborate with people across all levels of the organization
- End to end project management skills and coordination proficciency of complex projects within cross-functional teams
- Strong internal & external stakeholder management
- Acts as a main point of contact for 3rd parties including and driving contract negotiations
- Ability to Engage and influence key stakeholders
- Deployment of digital marketing tools
- Strong budget and inventory management capabilities
- People Management Experience is a plus
