Position Title:  Senior Manager, Consumer Experience

Role Title: Senior Manager, Consumer Experience

Internal Title: Senior Manager, Multi-Category Consumer Experience
Location: Auckland, New Zealand
Type: Permanent, Full-time

Shape the Future of Consumer Experience

At Philip Morris New Zealand, we’re transforming our business to deliver a smoke-free future. As Senior Manager, Consumer Experience, you’ll play a pivotal role in driving this transformation by leading strategic initiatives that enhance consumer engagement, optimize multi-category touchpoints, and align with our vision for a dynamic, customer-centric future.

What You’ll Do

• Lead Consumer Experience Strategy: Own the end-to-end multi-category commercial engine, ensuring alignment across programs, channels, and touchpoints to maximize business results.
• Consumer Insights & Journey Design: Foster a deep understanding of the New Zealand consumer and embed this knowledge into strategies that improve awareness, acquisition, and retention across all smoke-free products.
• Project Leadership: Plan and coordinate scalable strategic projects, ensuring timely delivery and alignment with business objectives.
• Performance & Optimization: Monitor KPIs, ROI, and consumer experience metrics; identify opportunities for improvement and implement actionable solutions.
• Cross-Functional Collaboration: Work closely with leadership teams, marketing, sales, and external partners to deliver impactful consumer programs and initiatives.

What We’re Looking For

• Degree in Business, Marketing, or Finance.
• 7+ years’ experience in Sales or Marketing within FMCG or pharma sectors, including 3+ years in leadership roles.
• Strong analytical skills with proven ability to turn insights into action.
• Exceptional stakeholder management and influencing skills.
• Experience navigating complex, matrixed environments and driving change.
• Proven ability to design and activate consumer programs across acquisition, conversion, loyalty, and retention.

Why Join Us?

This is your opportunity to make a real impact in a global organization committed to innovation and transformation. You’ll work in a dynamic, collaborative environment where your ideas shape the future of consumer engagement.

Ready to lead the change? Apply now and be part of our journey toward a smoke-free future.