Position Title:  Digital Marketing Executive (Fixed Term Contract)

Date:  Jun 16, 2025
Requisition ID:  12047
Work Location: 

Aspropyrgos, GR, 19300

Be a part of a revolutionary change

At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose: to deliver a smoke-free future. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

Wherever you join our crucial 47,000-strong Operations team, you’ll have the opportunity to make an impact. PMI’s shift from selling cigarettes to our new smoke-free products has changed the way we work. New products bring new challenges – in the way we source and buy raw materials, in the way we engineer and manufacture, and in our supply chain planning. Bring us your curiosity and a desire to challenge the everyday and we’ll give you lots of responsibility. You’ll help us improve, inject innovation and create new ways of working

 

Your ‘day to day’

Design and deploy digital communication strategy across digital ecosystem for product, commercial and brand initiatives, by ensuring that they: a) are aligned with business needs and strategic priorities, b) serve brand's role, objectives and guidelines and b) meet consumer needs based on their Consumer Journey stage (Acquisition - Retention)

  • Develop and execute digital communication campaigns across digital touchpoints and social media channels.
  • Handle the overall direction and integration of digital assets, such as website, e-partners, social media and content management.
  • Be responsible for website content design and development.
  • For all assigned projects:
  • Design and develop the digital communication toolbox across digital touchpoints.
  • Closely collaborate with Brand team for digital developments.
  • Capitalize on Global toolboxes, adapting (where necessary) to meet local needs.
  • Promote collaboration with internal stakeholders and external partners (3rd party agencies & suppliers).
  • Monitor overall results, evaluate impact of digital communication and recommend next steps.
  • Ensure adherence to budget limitations.

 

 

 

Who we’re looking for

  • University Degree in Marketing/Business Administration, Communications, Digital Marketing. MBA or MSc will be considered an asset.
  • Minimum 3-5 years of proven experience in a position which combines great track record in managing successfully brand digital marketing exposure. Experience working on an international brand/e-shop is considered as a plus.
  • Excellent knowledge of Digital Marketing and Social Media.
  • Strong analytical and communication skills (both in Greek and in English).
  • Great collaborative spirit.
  • Agility and ability to deal in a continuously changing environment.

 

What we offer

Our success depends on the people who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

• Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.

• Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.

• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.

• Take pride in delivering our promise to society: to deliver a smoke-free future